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Influencer Marketing

Influencer marketing encompasses several steps to create branded user-generated content that supports your digital marketing goals. These include identifying key individuals that resonate with your target audiences, marketing your brand to those influencers, activating those influencers to spread your brand’s message through their own networks, and finally, turning those influencers into loyal brand advocates.

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Fact: Influencer marketing delivers 11x higher ROI than traditional forms of digital marketing, and that 94% of marketers who've used influencer marketing believe the tactic to be effective.